Daimler Trucks North America (DTNA) announced that it is the Class 6-8 segment leader for the North American Free Trade Agreement (NAFTA) and United States markets. In 2010, DTNA’s Class 6-8 NAFTA retail sales climbed to 67,800-plus units, achieving a 31.6% share of market and growth of two full share points over 2009. In addition, DTNA’s US Class 6-8 retail sales rose to more than 56,900 units, representing an industry-leading share of 32.6%.
DTNA also remained the Class 8 NAFTA and US market share leader for the 2010 calendar year, with shares of 32.4% and 33.9%, respectively.
The company’s 2010 Class 8 sales performance was driven by Freightliner Trucks, which achieved Class 8 leadership in the NAFTA market with 42,800-plus retail units sold, and a 30.3% market share. Freightliner also leads the US Class 8 market with more than 34,700 units sold and a 32.4% share. DTNA’s Western Star brand continued to see Class 8 retail sales growth in the premium extreme-duty vocational market in 2010.