GCCA helps launch Pakistan cold chain group

The Global Cold Chain Alliance (GCCA) played a key role in helping to launch the Pakistan Cold Chain Development Company (PCCDC), which was officially introduced June 11, 2014 at a ceremony in Lahore, Pakistan.
Nadeem Akbar Khan, chief executive officer of PCCDC, explained that the mission of the new organization is to provide Pakistani cold chain stakeholders with the latest information and consultations with the world’s leading experts regarding all aspects of the cold chain process.
“This promises to be a substantial stride in improving the efficiency of existing cold chain facilities as well as upgrading and establishing the essential practices of the cold chain,” he said. “PCCDC aims to promote modern state-of-the-art cold chain standards in all related industries in Pakistan.”
GCCA President Emeritus Bill Hudson said, “PCCDC is an excellent example of the partnership between the US Department of Agriculture (USDA), Winrock International, and GCCA. It will have an enduring impact on the businesses, economy, and people of Pakistan. We look forward to our continuing work to build this association and supporting its leaders and members.”
Farrukh Mirza Baig, chief of party for the USDA-funded Pakistan Agricultural Cold Chain Development Project (PACCD), which helped create PCCDC, participated in the ceremony. He was joined by Malcolm David Norman, vice-president of Enterprise & Agriculture group for Winrock International, which partnered with GCCA on the implementation of this USDA-funded project.
PCCDC is also a member of GCCA. For more information, go to www.gcca.org/international/where-we-work-wflo/.

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