Cooltrax Trailer Tracking unit
Cooltrax Trailer Tracking unit

Cooltrax asset trackers help improve management process

Cooltrax recently introduced a complete line of trailer and non-powered asset trackers to provide fleet managers with quick, precise location and asset management capabilities.

These durable, compact asset trackers allow for easy location of assets in the field, Cooltrax said, providing real-time tracking data to better manage and increase utilization of fleet assets for greater revenue potential.

Cooltrax, a global leader in cold chain fleet management solutions, strives to deliver “innovation and efficiencies” through its suite of temperature control monitoring solutions designed to streamline in-house fleet management processes and reporting capabilities of trailers and perishable goods, the company said.

“Fleets are challenged to better manage assets every day,” said Mike Sharpe, president of Cooltrax North America. “These innovative, easy-to-install trackers combine the accuracy of our telematics capabilities with a rugged hardware design to deliver real-time asset data in even the most extreme environments and locations.”

Cooltrax non-powered Asset Tracking

With the Cooltrax trailer and non-powered GPS trackers, fleet managers can track or locate the asset; gain insight into asset utilization for maximum efficiency and improved billing processes; set alerts for unauthorized use and minimized asset recovery costs; protect assets by monitoring in-service mileage, usage concerns and preventative maintenance protocols; and create custom reporting metrics to improve service.

Cooltrax Trailer Tracking units feature a weatherproof, low-profile design that installs easily to the powered asset. Delivering instant location reporting, Trailer Tracking trackers provide real-time theft or unauthorized use detection and recovery capabilities; the ability to create virtual perimeters for instant alerts of motion past user-set geo-fences and perimeter landmarks; and increased insight into engine mileage and in-service specifics.

Cooltrax non-powered Asset Tracking units feature an IP67-rated, rugged weatherproof design for easy internal or external installation. Ideal for tracking shipping containers, freight, skip bins, chassis and other applications, the Asset Tracking unit operates in the most ultra-sensitive environments where other GPS units commonly fail and also include an integrated accelerometer to detect movement, the company claimed.

These high-performance tracking units provide accurate location services in an easy-to-conceal package, providing real-time data for better response times and better utilized asset deployment. These units include long-lasting, easily replaceable batteries for uninterrupted service life.

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