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Pure Flavor uses IFCO RPCs

Pure Flavor’s partnership with IFCO ensures year-round fresh produce delivery

Pure Flavor’s use of IFCO reusable plastic containers (RPCs) has had a positive impact for the Leamington, Ontario-based, vertically integrated provider of a variety of fresh produce products year-round to retailers across North America.

After six years of collaboration, Pure Flavor’s use of these RPCs has continued to grow rapidly to include packaging for a range of products including tomatoes, peppers, cucumbers and eggplants.

“IFCO is a valuable partner,” said Jason Veno, packaging operations manager of Pure Flavor. “Not only do they provide us with ‘smart packaging’ that protects and cools our products extremely well, they maximize our operational efficiency by ensuring we have an adequate supply of RPCs year-round, even during peak growing seasons. That predictability means we can continue to serve our customers and their shoppers efficiently, effectively and on time.”

IFCO now provides Pure Flavor with more than one million RPCs annually. They are used to package fresh produce at locations in San Antonio TX, Romulus MI, and Leamington, Ontario, and are then shipped to retailers throughout the United States and Canada.

IFCO and Pure Flavor have developed a forecasting model that tracks the company’s produce orders and growing seasons and ensures on-time delivery of the right number and type of RPCs throughout the year. In addition, some RPCs are stored on-site, providing the Pure Flavor operations group with greater flexibility to manage its product flow.

A Brambles Company with clients in 50-plus countries. IFCO operates a pool of more than 290 million RPCs globally. These are used for more than 1.4 billion shipments of fresh fruits and vegetables, meat, poultry, seafood, eggs and other items from suppliers to grocery retailers every year.

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